Empowering the real estate industry with technology
Opening a new era of independence for real estate agents

BrandStory
MooneyBird is an innovative proptech platform designed specifically for real estate agents. Combining traditional industry know-how with advanced digital technology, it is committed to providing revolutionary digital marketing solutions for real estate agents, helping the industry achieve digital transformation, enhance companies’ professional image and market exposure, precisely capture target customer groups, and convert them into the most critical transaction opportunities.
We use cutting-edge artificial intelligence technology to simplify the brand-building process and automate property advertising placement, helping real estate agents accurately attract potential customers. We also provide a customer-centric relationship management system to ensure precise tracking and conversion of customer data, helping real estate agents build stronger customer relationships, achieve long-term and stable business growth, and drive company performance to new heights.
Our Mission
Our mission is to empower real estate agents through technology, helping them build successful branded businesses and jointly usher in a new era of proptech. We are committed to improving the service quality of the real estate agency industry. By providing every agent with advanced tools and resources, we help them break through the traditional industry monopoly, reduce reliance on third-party platforms, stand out in a highly competitive market, steadily achieve business growth, create greater value for customers, meet the homeownership needs of every Hongkonger, and enhance the quality of life of the entire community.
50+
Partner agencies
30k+
Listings managed
10k+
Leads tracked
*Data as of 30 September 2024
OurFounder


Eddie Lee
Founder & CEO of MooneyBird
• 13 years of experience in real estate and tech-driven marketing
• 8 years running his own agency, managing 20+ agents with eight-figure annual commission income
• Trained 500+ real estate agents, focused on business growth and marketing strategy
• Graduated in Internet Engineering from The Chinese University of Hong Kong
Eddie has over 13 years of extensive experience in the real estate agency and technology marketing industries. He previously founded a real estate agency focused on promoting village houses. At its peak, he managed 20 real estate agents and achieved eight-figure annual commission income, giving him an in-depth understanding of industry operations. Recognising the transformation challenges faced by real estate agents, he founded Synergy Marketing Technology in 2021 to develop marketing technology specifically for real estate agents. He built a marketing team dedicated to serving real estate agents, focusing on small and medium-sized agencies and helping them upgrade through digital transformation. This led to the development of the real estate marketing solution “MooneyBird”.

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