Client case: Century 21 Property (Pak Shek Kok Branch)
Building a brand-new property portal to strengthen brand image and lift luxury-home transactions through precision marketing

+50%

Property enquiries increased

+30%

Growth in qualified leads

+25%

Ad conversion rate improved

透過月球鳥的數碼管理方案，世紀21地產(白石角分行)成功建立資料同步流程並導入CRM系統，大幅減少手動操作，提升客戶關係的管理效率！

Brand background

世紀21地產(白石角分行)專注於大埔區豪宅市場，為高端買家提供專業的地產代理服務。隨著市場競爭日益激烈，團隊決定透過數碼營銷增強網絡曝光度，擴大客戶觸及面，並簡化廣告投放流程，以吸引更多高價值客戶。

MooneyBird'skey strategies

1. Own-brand property portal to boost listing exposure

Building a brand from scratch for the clienta dedicated real estate website, and throughdata-sync technology, all listing information syncs instantly to social media and major property platforms — no repeated uploading, improving operational efficiency.

2. AI precision marketing — ads automatically generated and deployed

Usingprogrammatic advertising technology，以 AI 自動生成最具吸引力的物業廣告，並依據用戶瀏覽行為及興趣進行精準推送，吸引更多高價值客戶，提升查詢量與轉換率。另外，提供詳細的advertising data reports, helping clients optimise their marketing strategy.

3. Smart CRM management — zero missed client follow-ups

Through WhatsApp CRM system, agents can centrally manage client data; every enquiry is automatically routed to the right agent, ensuring instant responses and more efficient follow-up. The system can alsotrack client needs, provide personalised recommendations, and further raise the closing rate.